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Five Reasons Why CARE Matters

27 January 2015 By Lalita Raman Leave a Comment

We went to one of our favorite French Restaurants, over the weekend. The chef who runs this restaurant is someone who cares consistently about the quality of his food and his customers.

We have been going to his restaurant, which has travelled many places within the city due to the ever rising rents, for more than 10 years. His current restaurant is small and can probably seat about 30 people. I would normally not go to a street where his restaurant resides currently. Yet, I went, only because of the care this chef has shown to his clients over the years in terms of the quality of the food and the service……

A friend of mine remarked in one of my conversations with her that a colleague of hers seems to have gone quiet. Somebody who was enthusiastic and trying to find ways to improve on things had suddenly lost her energy……

You don’t send me messages as often as you used to. What happened? This was one of my friends who asked me this? I got away by saying I was busy. Whilst I was busy, that definitely was not the real reason for not sending her messages as often as I used to. Fact is, I was tired of having a one way communication and decided I shouldn’t and probably somewhere I decided to change the care in that relationship……..

I was in a coaching supervision discussion two weeks back and one of the participants remarked that my client probably doesn’t care. That struck a chord in my mind…..

Care is so important and yet the most underestimated feeling in the business and corporate world.

I deliver sales training and conduct workshops related to sales amongst many other trainings and workshops and it is evident from the various stories that I hear that care, which is imperative in continuing a customer relationship, is one of the most ignored feeling.

Think about it, would you continue to do something with your heart, if you didn’t care.

A #mother’s #love is the true form of #care and it is imperative in the #Business and #Corporate world. #life

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⇒If you didn’t care for something, you lose interest.

⇒If you didn’t care, you will take everything for granted and become indifferent.

⇒If you didn’t care for a customer, you would not attend to every detail in that relationship and the latter comes from understanding the client.

⇒If you didn’t care, you would probably not try to resolve or suggest solutions to every inefficiency within the organization that you work with.

How many restaurants and businesses do you know which open with enthusiasm and as the business progresses, the attention to detail and little things that matter are taken for granted. In short they stop caring.

#Care matters in #influencing and maintaining a #relationship. #peopleskills #CSR #life

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As a leader how can you make sure that you continue to care ?

1. Care for the complaints

Complaints are irritating and can trigger a negative vicious cycle. But you need to distinguish between a complaint which is condemnation from one that is genuine and made with the intention of taking the business or company forward. Better still see if you can take care of those little things that matter that no complaints come up.

2. Care for your team and employees

Engaged employees are those who are recognized, respected and cared for by their manager and their organization. Get to know your team because it is the inner view that enables you to determine what is each of their interests and their strengths.

3. Care for them as a person

No matter who you are, be kind.

#Kindness makes a difference to someone’s day. #peopleskills #care #relationships #leadfromwithin

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4. Care for your customers

Customers are the backbone of any business. Without customers your business is non-existent. How would you like to be treated as a customer or as a person? 

Don’t forget to #care for your #customers. #CSR #peopleskills

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5. Care because it Matters

Would you like to be treated with care? Would you do anything consistently, if you didn’t care? Would you deal with someone, as a customer, as an employee or as a person, if the “care” aspect was missing?

You, as a #leader can #leadbyexample by showing you #care in who you are, what you do and what you say.

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Care because we all need Compassion, Appreciation, Reinforcement and Empathy.

How are you bringing “care” in everything you are and everything you do ?

How are you spreading the positivity in care?

For one-on-one coaching, workshops, training, speaking let’s connect

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Filed Under: Attitude, Character, Coaching, Communication, Customer Service and Sales, Emotions, Employee Engagement, Environment and Nature, Habits, Lead By Example, Lead From Within, Leadership & Personal Development, Life, Relationships Tagged With: care, coaching, lead by example, Leadership, leadfromwithin, mother, People skills, relationships, sales training

Top Ten Ways to Stand Out In Sales and From Competition

4 March 2014 By Lalita Raman Leave a Comment

Photo Credits : Lalita Raman

“It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages” – Henry Ford

Every time a customer comes into contact with any aspect of your business, they have an opportunity to form an impression about you, your brand and business.

How do you keep your customers engaged and loyal?

David Brooks, the New York Times columnist in his op-ed column dated February 3, 2014 What Machines Can’t Do states tha “We’re clearly heading into an age of brilliant technology. Computers are already impressively good at guiding driverless cars and beating humans at chess and Jeopardy. As Erik Brynjolfsson and Andrew McAfee of the Massachusetts Institute of Technology point out in their book The Second Machine Age, computers are increasingly going to be able to perform important parts of even mostly cognitive jobs, like picking stocks, diagnosing diseases and granting parole.”….

He asks “But what human skills will be more valuable?”

We are in an age where there is an overload of access to and availability of information and the attention spans are becoming shorter. Customer engagement has become even more important and thus the necessity to understand the customer’s perspectives and to add value to the buying process.

Is customer loyalty important to your business?

Are you wondering how you can increase your customer loyalty through engagement? Click To Tweet

A human skill that cannot be replaced by machines or computers is Care Click To Tweet

In order to develop relationships with your customers that result in repeat business, referrals and valued relationships, customer care is essential and here are some counter-intuitive insights.   For FULL POST REFER LINK

For one on one coaching, speaking, training, workshops and speaking please contact me.

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Filed Under: Coaching, Communication, Customer Service and Sales, Emotions, Leadership & Personal Development, Sales Leadership Tagged With: care, customer, engaged, Henry Ford, Leadership, leadfromwithin, sales, Top 10

The Missing Link In “The Customer Is the Boss”

30 October 2013 By Lalita Raman 11 Comments

Photo credits : Lalita Raman

Photo credits : Lalita Raman

Have you ever thought like a customer when you are talking to a potential client?
Do you really care to understand what the customer wants ?

I was in Mumbai last week visiting my family for 4 days. My dad and mom are not keeping too well and I thought I must take some time out to be with them.

While I was there, I decided to complete some formalities that was pending with a bank account that I had opened. The relationship manager stated that he wanted copies of my passport, other identification documents and photographs. I was taken aback because I had submitted all of this in as many copies as was required by this bank, four months back. The relationship manager started giving me several reasons why he wanted those again, none of which sounded convincing to me. One of the reasons he gave me was that this was a compliance requirement. This is one of the top favorite reasons given by many a customer contact of most banks. The relationship manager did not take time to understand my requirements, figure out how much time I had and how to reduce the inefficiency for me.

Many customer contacts ever so often don’t represent their company well because they engage in the blame game. They stop caring about the relationship evident from their actions that it is all about a sale, a transaction or an account to be opened.

Not for a moment people like this relationship manager, that I met at this bank, stop to reflect and ask
-> Would I as a customer like to receive the same treatment?
-> How can I make it seamless and efficient for a client who deals with my organization?
-> How can I as a contact point for the client stop the client from getting hassled through the procedural hoops within my organization ?
-> What can I do or not do to make this relationship valuable for each client?

THE CUSTOMER IS THE REAL BOSS – “All Associates work for the customers who buy our merchandise. In fact, the customer can fire everybody in our Company. And they can do it by simply spending their money somewhere else. The greatest measure of our success is how well we please the customer, ‘Our Boss’. Let’s all support Aggressive Hospitality and have our customers leave 100% satisfied every day.”—Sam Walton, The Founder of Wal-Mart

Do you as CEO, sales contact, sales head, Chairman or Business owner, leader ask What are the central issues, changes or challenges that your client is currently dealing with ?

How can I help resolve some of those issues with respect to the services that are provided by my organization?

Do you start with the client in mind or a sale approach in mind ?

A sale is not just about an account being opened or a transaction being made but it is about establishing a relationship of trust, rapport and caring for the customer’s needs. A sale can take place only if the customer feels that the relationship is worth it. No deal can be struck overnight and this is something that is over looked in today’s culture of immediacy,

What are the keys to turning transaction sales attitude to a long-standing relationship?

I think the key ingredient is Empathy. Because when you are empathetic

1. You think and act from the customer’s perspective. This creates Trust and Builds Rapport.

2. You listen to understand the customer and not serve, just to make a sale or a transaction. You are able to explain what services you can offer to meet those needs. It also allows you to be candid in instances where you think your products or services will not match what the customer is looking for. And in understanding the customer and in describing what you can offer, you indicate not only your empathy but competence

3. You show that you care for the customer and the relationship. Why do we often hear stories or have had experiences where the visual image you have of a sales person is someone who will be pushy? Because they only care for their sale rather than understanding what the customers need?

4. You are engaged.

Let me share a personal story of mine which I experienced whilst in Mumbai.

I had got myself a Samsung S4 earlier this year. I have always been an iPhone fan but have been disappointed with their products ever since Steve Jobs passed away. Though I had got myself an S4, I was using it only for clicking pictures because the picture quality is outstanding and beats iPhone 5 hands down. I decided I’ll use my S4 whilst in Mumbai. My sister uses Samsung and has been a fan of the same. The S4 I have is 16GB memory which is against my normal practice of getting 64GB. So I decided to go to the Samsung shop with my sister and get myself a Micro SD card of 64GB capacity. The person who was servicing me was someone whom my sister has been dealing with. I was pleased with my experience of dealing with him. But the WOW experience was when I, by mistake, deleted the photos on my Micro SD card when I was fiddling with moving and copying things from my phone to the SD Card. I was upset that I had lost all my good pictures. So I did a search on Google and found a method to retrieve deleted photos from the Micro SD card. I called up this person at the shop and told him about the mishap and the possible route of recovery. He said he had never done this before but he can help me because he has a card reader. He told me he will test out this method and call me back within an hour or two. This person went out of his way to help me. He deleted some photos from his own device and checked if this route that I had suggested would work. I recovered my photos and but for the empathy that this salesperson at that shop showed, I would never have been able to do so without any additional expenditure and in such a short time. His act of empathy has now made me a Samsung fan and I am curious to explore the phone and check it out. I also bought two other accessories from that shop. His empathetic behavior has turned me into a satisfied customer. He was a classic example of a super engaged employee and I observed that there were many other return customers, just like my sister, to that shop.

5. You build your brand without concerted efforts in making that happen. The above example fits this point well.

6. You enrich the experience for the customer and get their buy in which holds stead to a long-term relationship.

7. You communicate with clarity and help your and your Company’s growth.

Have you ever considered that if we don’t like something forced down on us why would someone else want that ?
Do you as leaders build an organization that cares and your representatives are empathetic?
Do you treat your customers as the boss in your words, action and behavior?

For Coaching, Facilitating and Speaking Connect. About Lalita Raman

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Filed Under: Character, Communication, Culture Tagged With: be a leader, Business, care, Communication, customer, Empathy, engaged, iPhone, lead from within, Leadership, Mumbai, Sam Walton, Samsung, Secure Digital, Steve Jobs

SHOW SOMEONE YOU CARE

30 May 2011 By Lalita Raman Leave a Comment

This is an email I received from a friend of mine. I loved the message and thought I should share..

If those who owe us nothing gave us nothing, how poor we would be.  ~Antonio Porchia

I was sitting at the bar of a local restaurant having lunch and taking a break from the daily grind, sitting there thinking about how tough I had it lately and how I was sick of what I was doing. I own a landscape company and never felt I made a difference in people’s lives.

As I sat there feeling sorry for myself, a pretty girl who looked about 25 walked in and sat down in a booth waiting for her friend. It didn’t take long before I saw she was trying to stay hidden in a way from other people’s gazes and my heart sank. You could see her hair was falling out and, at such a young age, she was receiving chemo.

I sat there watching her trying to remain composed and she was having a tough time of it. I ached for her, imagining what it must be like to go through this and yet I know some of her pain. You see I buried my wife, the love of my life just a few short years ago and watched her slowly fade away. I needed to get a message of hope to this girl but how? What could I do?

Then it hit me! I called over her waitress and explained that I wanted to buy the girl and her friend’s lunch but I also told her you can’t tell her it was me, it had to remain anonymous. In doing so, I handed her a note to give to the girl when she told her that her tab was paid.

The note read as follows: Someone today thought you were beautiful, someone today thought your smile glowed with excitement, someone today thought your eyes lit up the world, someone today cared and wanted you to know this. Enjoy the rest of your day, pretty young lady”.

About 15 minutes later the young girl asked for her check and I watched as she was told it was paid for. She asked why? Who? What for? The waitress simply handed her the note and informed her that the gentleman who did it left, as to keep me anonymous.

I watched as she slowly read the note. Her eyes teared up, for only a moment, and then came the smile! A huge, beautiful, hopeful smile! She lit up the room and then sat up straight, not caring who saw her. Her friend also beamed, not for what was done but because her friend was feeling beautiful again.

It’s not how we look or what we have, it’s not our houses or how many cars we have, nor is it how much money we can earn. No, it isn’t. You see it’s all about how much we care and what we do, even if it’s making someone feel pretty only for a moment.

Yes, lunch cost only a few dollars but you see the wonderful part, the magic was free.

Make a difference today in just one life; it’s free.

 

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Filed Under: Life Tagged With: angel, care, hope, smile

Does it Matter

8 September 2010 By Lalita Raman Leave a Comment

“Why be afraid of what people will say? Those who care about you will say, ‘Good luck!’ and those who care only about themselves will never say anything worth listening to anyway.”

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Filed Under: Life Tagged With: care, opinion, self interest

Recent Posts

  • A Tribute to a Courageous and Strong Woman….My Mother.
  • 6 Fences To Build For Yourself
  • Little Things That Matter In Life.
  • 6 Antidotes To Apathy
  • What Does It Take To “Lead By Example”?

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